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Ferrari Suffers Shocking Logo Defeat to Most Unexpected Rival Ever
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Start your creative journey today with AI Design Proposal! 🚀 We bridge the worlds of branding strategy and legal savvy, delivering bite-sized insights into how design decisions play out in the real world. Whether you’re crafting a logo or defending one, you’ll find practical takeaways to strengthen your creative and strategic toolkit. Let’s gallop right in!
Ferrari Suffers Shocking Logo Defeat to Most Unexpected Rival Ever
Generate, Customize & Export Beautiful SVG Assets for Any Project
Quick Tips
5 AI design tools
Read time: 4 minutes
Today’s AI Design Breakthrough

Image credit: Getty Images
TL;DR
Ferrari recently lost a court battle accusing Malaysian energy drink brand Wee Power of infringing its iconic prancing horse logo. Malaysia’s High Court ruled the two rearing horses and large “W” in Wee Power’s branding didn’t infringe Ferrari’s trademark; the carmaker was ordered to cover legal costs.
Summary
Ferrari sued Sunrise‑Mark, owner of Wee Power, claiming its packaging—with two red horses and a big “W”—looked too close to Ferrari’s famous single prancing horse. The court disagreed, citing the distinct dual horse layout, central “W”, and typographic elements that visually and contextually separated the brands. The industries also differ—luxury automobiles vs. mass-market beverages—reducing any likelihood of consumer confusion. Ferrari has been ordered to pay legal fees and is now appealing the decision.
Highlights
Distinct layouts: Wee Power uses two facing horses, a bold “W,” and text—clearly different from Ferrari’s lone horse silhouette.
Different sectors: One brand sells cars, the other drinks. No meaningful overlap in audiences.
Courts focus on total identity: A shared animal motif alone isn’t enough; overall graphic context matters most.
Why It Matters
Trademark boundaries are nuanced: Similar imagery isn’t always infringement—courts evaluate visual context, wording, and market separation.
Visual identity strategy: Brands claiming iconic symbols must ensure distinctiveness across design layout, use cases, and sectors.
Strategic litigation over reputation: Strong brands may sue to protect legacy—but overreach or weak justification can backfire.
Actionable Insight
When crafting or contesting trademarks:
Evaluate not just shared motifs but full layouts, typography, and composition.
Consider industry context—overlap in product category increases confusion risk.
Perform mock consumer testing to assess brand confusion before launching or litigating.
Tool Spotlight

Tool of the Day: Haikei
Haikei is a web-based design tool that helps you generate unique, customizable SVG backgrounds and visual shapes—ideal for making modern websites, apps, or presentations look sleek and dynamic.
Scenario
Use Haikei when you want to quickly create eye-catching background graphics, hero sections, or design accents without drawing them manually or relying on stock assets.
Value
Generative Design Library – Instantly create blobs, waves, gradients, grids, and other abstract shapes.
100% Editable SVG – Download scalable, lightweight graphics for web and product use.
Infinite Variations – Randomize shapes and tweak properties like color, complexity, and layering for a custom look.
How It Works
Visit haikei.app.
Choose a generator type (e.g., blobs, stacked waves, layered gradients).
Customize colors, shapes, and layout—then download as SVG or PNG for your project.
Prompt of the Day
Today's Style: 80s Horror VHS Aesthetic

Example:

/imagine prompt: 80s horror VHS aesthetic, retro analog TV, eerie blue neon glow, creepy haunted hallway, satanic ritual circle, grainy footage, dusty occult basement, 1980s style horror movie scene, foggy lighting, dramatic shadows, gothic props, analog technology, liminal space --ar 1:1 --v 6.1 --sref 2874735916
Quick Tips
Title: "Mastering Midjourney's Omni-Reference (--oref) for Precise Image Generation"
Tip: Use Midjourney's
--oref
parameter to insert specific characters or objects into your AI-generated images withMidjourney's new Omni-Reference (
--oref
) feature allows you to anchor specific elements—like characters, objects, or creatures—into your AI-generated images. By combining a reference image with a detailed text prompt, you can control the presence and style of these elements. Adjust the--ow
(Omni-Weight) parameter to fine-tune the influence of your reference image:Low (
--ow 25
): Subtle influence, ideal for style transfers.Moderate (
--ow 100-300
): Balanced influence, guiding the scene without overpowering.High (
--ow 400-1000
): Strong influence, preserving detailed
To use this feature:
On Discord: Type
/imagine [your prompt] --oref [image URL] --ow [value]
.On the Web: Upload your reference image in the Imagine bar, place it into the Omni-Reference section, and adjust the Omni-Weight slider as needed.
Note: Omni-Reference is available in Midjourney Version 7 and may consume more GPU time. It's not compatible with certain features like inpainting or outpainting.
Recommended Tools Today
AI Music Sampler: AI tool for isolating and removing vocals from audio files.
Humanize: Tool to humanize AI text for better engagement.
ShowBiz AI: AI tool for simplifying animated content creation.
Bria AI: Generative AI solutions for commercial visual content creation.
Focu App: Mindful productivity app utilizing AI for focused work.
Wrap-Up
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