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KFC's 8 Kid Doodles Transform 3 Billboards in Chaotic 2-Week Campaign

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Welcome to AI Design Proposal, your creative playground for bold ideas and artistic breakthroughs! 🚀 Today, we're getting a little messy—in the best way possible. Discover how a simple scribble can become a masterpiece with 7 imaginative exercises that turn mistakes into magic. Whether you’re just warming up or battling creative block, this is your perfect artistic reset. Let’s turn chaos into creativity!

  • KFC's 8 Kid Doodles Transform 3 Billboards in Chaotic 2-Week Campaign

  • Get your personal graphic designer in a few clicks

  • Quick Tips

  • 5 AI design tools

Read time: 4 minutes

Today’s AI Design Breakthrough

Image credit: KFC/PS21

Headline:
Kids Take Over: KFC Transforms Madrid with Chaotic Kids’ Doodles Campaign 🎨

TL;DR:
KFC, in collaboration with Fiesta’s Fresquito drumstick lollipop, turned Madrid’s Avenida de América into a vibrant playground. Crayons, doodles, and marker art by kids “vandalized” billboards, bus shelters, cars, and buildings—bringing playful creativity to unexpected places.

Short Paragraphs

In a bold move masterminded by agency PS21, KFC embraced the raw energy of kids’ art. They invited children to “decorate” public spaces near Avenida de América station—billboards, shelters, even cars—using authentic crayon and marker strokes.

The campaign serves as a vibrant marketing tool for KFC’s partnership with Fiesta, celebrating their new Fresquito lollipop, shaped like a chicken drumstick. It’s a playful twist designed to resonate with children’s unfiltered creativity.

Highlights

  • Full Takeover: The entire area—outdoor billboards, shelters, cars—got doodle-fied.

  • Authentic Kid Art: Real children created the scribbles in crayon and marker, embracing imperfect charm.

  • Brand Collab: The activation marks the launch of KFC x Fiesta’s Fresquito chicken drumstick–shaped lollipop.

Why It Matters

  • Raw Emotional Connection: Using genuine kids’ drawings taps into nostalgia, spontaneity, and authenticity—resonating with both families and broader audiences.

  • Breaking Through Digital Clutter: This tactile, physical campaign cuts through online noise with real-world presence and unpredictability.

  • Clever Product Integration: It’s not just fun—it's purposeful: promoting the Fresquito lollipop in a way that aligns with the brand voice.

Actionable Insight

🎨 Designers: Think beyond polished visuals. Invite user participation—even chaotic doodles can amplify engagement. Host pop-ups where the audience becomes the designer, then bring the result to life in real-world contexts for maximum impact.

Tool Spotlight

Tool of the Day: ManyPixels

ManyPixels is an on-demand creative service that provides unlimited design support through a subscription—perfect for startups, marketers, and businesses needing consistent visual content without hiring in-house designers.

Scenario

Use ManyPixels when you need a steady stream of high-quality design work—like ads, presentations, social media graphics, or web assets—without managing freelancers or a full design team.

Value

  • Unlimited Design Requests – Submit as many tasks as you want; they’re worked on one at a time.

  • Flat Monthly Fee – Predictable pricing with no surprise costs or hourly rates.

  • Professional Designers On-Demand – Access a vetted team skilled in branding, UI design, illustrations, and more.

How It Works

  1. Subscribe to a plan and access your dashboard.

  2. Submit a design request with details, files, and preferences.

  3. A designer gets to work—expect updates in 1–2 business days. Revisions are included.

  4. Download your final assets and queue the next task.

Prompt of the Day

Today's Style: LumenDream

Example:

/imagine prompt: astronaut floating among bookshelves, warm golden light rays cutting through, surreal lens flare, glowing shadows, cinematic dreamlike depth --ar 1:1 --v 6.1 --sref 2162872416

Quick Tips

Title: Jumpstart Designs with Figma AI’s First

  • Tip: Use Figma’s First Draft to instantly generate editable wireframes or UI layouts from simple text prompts.

  • Figma’s First Draft feature leverages AI to transform your ideas into design mockups within minutes. By entering a prompt like “A pricing page for a developer tools startup,” First Draft utilizes Figma’s design libraries to create a layout tailored to your description. You can further refine the design by adjusting themes, colors, typography, spacing, and more—all within the Figma interface.

To use First Draft:

  1. Click on the Actions menu in the Figma toolbar.

  2. Select First Draft.

  3. Choose a design library or let Figma AI select one based on your prompt.

  4. Enter your design prompt and click Make it.

  5. Preview different themes and make changes as needed.

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Artwurk: AI platform for transforming photos into stunning portraits

Prodhiiv: AI tool for visual notes, task management, and collaboration.

Wrap-Up

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Thanks for scribbling along with AI Design Proposal today! 🌀 Want more playful, powerful creative prompts like this? Subscribe to our newsletter and keep your ideas flowing with daily doses of artistic inspiration and smart design tips!

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