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Uniqlo x Pokémon: 3 Design Lessons from the Viral Collaboration
How a Surprising Detail Turned a T-Shirt Into a Viral Talking Point

Welcome to AI Design Proposal—your daily hit of sharp design insights with an AI twist! Today’s snackable story: a cheeky copy mishap in Uniqlo x Pokémon UT that turned a cute Magikarp tee into a… suggestive meme. Let’s decode what went sideways—and how to keep your own launches clean, clever, and on-brand.
Uniqlo x Pokémon: 3 Design Lessons from the Viral Collaboration
From Robotic to Human: ElevenLabs Made Me Rethink AI Voiceover
Quick Tips
5 AI design tools
Read time: 4 minutes
Today’s AI Design Breakthrough

Image credit: Uniqlo
TL;DR
Uniqlo’s new Pokémon UT collection has fans excited—but one Magikarp t‑shirt, emblazoned with the suggestive slogan “expert splasher”, has gone viral for its unintentionally risqué humor.
Short Paragraphs
Fashion brand Uniqlo recently released a quirky Pokémon-themed collection that includes hoodies, jumpers, and t‑shirts featuring iconic characters like Pikachu, Gengar, Slowpoke, and Mew. Among these, a Magikarp t‑shirt stood out not for its graphics but for its cheeky slogan: “expert splasher”—a playful nod to Magikarp’s famous move, Splash—which sparked amused reactions across social media.
Highlights
Uniqlo's Pokémon UT collection features beloved characters like Pikachu, Gengar, Slowpoke, Mew, and more.
A Magikarp t‑shirt caught attention for its slogan “expert splasher”, blending in‑world reference with playful innuendo.
Fans responded with humor: one joked, “Expert splasher was my nickname back in high school,” while another declared, “That Magikarp shirt is coming home with me.
Why It Matters
Design gets social: A simple slogan elevates a basic product into a shareable, conversation-starting piece.
Cultural context meets humor: Magikarp’s notorious “Splash” move turned into a clever—and cheeky—branding moment.
Engagement strategy: The design underscores how subtle, unexpected details can amplify visibility and audience connection.
Actionable Insight
Consider incorporating tongue-in-cheek wordplay into product design or content headlines. Even a single witty line—rooted in cultural or product references—can transform normal assets into viral magnets and spark genuine audience interaction.
Tool Spotlight

Tool of the Day: ElevenLabs
ElevenLabs is a leading AI voice generation platform that creates realistic, expressive voiceovers from text—perfect for videos, audiobooks, games, podcasts, and accessibility content.
Scenario
Use ElevenLabs when you need high-quality text-to-speech that sounds natural and emotive—for example, narrating explainer videos, creating dialogue for characters, or turning blogs into audio content.
Value
Ultra-Realistic Voices – Supports dozens of languages, accents, and emotions with lifelike clarity.
Voice Cloning & Customization – Create a custom voice model or clone your own voice with a few samples.
Fast & Scalable – Generate long-form voiceovers in minutes—ideal for content creators and businesses alike.
How It Works
Go to ElevenLabs.io and sign up for a free or pro plan.
Enter your script or upload a document.
Choose a voice or generate your own with voice cloning, then preview and download the audio instantly.
Prompt of the Day
Today's Style: Opulent Fantasy Realism

Example:

/imagine prompt: Opulent fantasy realism artwork, featuring raccoons enjoying a feast, a crystalline heart embedded with flowers, a golden animal hand holding a luxury drink can, a dramatic scene of a man in red suit interacting with children in golden costumes --ar 1:1 --v 6.1 --sref 3562315406
Quick Tips
Title: Easily Remove Watermarks with Media.io
Tip: Use Media.io Watermark Remover to quickly delete watermarks from images or videos for a cleaner, more professional look.
How to Use Media.io to Remove Watermarks:
Access the Media.io Platform:
Visit the Media.io Watermark Remover tool.Upload Your File:
Click "Choose Files" to upload the image or video you want to edit.Mark the Watermark Area:
Use the provided selection tool to highlight the watermark.
Adjust the selection box to fully cover the watermark.
Remove the Watermark:
Click "Remove Watermark" to let Media.io process your file and erase the watermark.Download the Result:
Once processed, click "Download" to save your watermark-free image or video.
Important Notes:
Supported Formats: Ensure your file is in a supported format, such as JPEG, PNG for images, or MP4, MOV for videos.
Legal Use: Make sure you have the right to edit the uploaded content to avoid copyright issues.
File Size Limits: Free versions may have restrictions on file size or features. Consider upgrading for advanced options.
Recommended Tools Today
make.ad: Create high-converting ads from text using AI.
RapidScan.AI: AI document manager for fast, accurate processing.
VEED.IO: Free AI video editor with text-to-video, subtitles & more.
Wrap-Up
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